Showing posts with label YouTube. Show all posts
Showing posts with label YouTube. Show all posts

Saturday

Of social media, anti-rationalism and low expectations

 'Social Media Detox' is good. I say this to all those of you who checked on me to figure what happened to my blog and where was I to be found on social media. If you write on a topic that is not necessarily mainstream, the 'noise' in social media and the content blitzkrieg, indeed gets to you.

We tend to lose sense of what's important and what's not, what's relevant and what's not.

photograph of Independence Square, Kiev, Ukraine
TIME ASIA COVER MARCH 10, 2014
Recently,  I got a taste of what I was missing as my reading habits became increasingly 'social'. It was on a long flight back to India where I happened to pick up the TIME magazine as I settled on my seat after dinner. Years ago I was a regular reader of the magazine and was now shocked to see now how much the magazine had shrunk!

It almost seemed like a pamphlet, the last few pages of a news magazine trying to hold its own against social media onslaught.

I don't really know how the magazine is doing in its digital format, but I as read through the stories, news analysis and updates it was the magazine I always knew - solid research, impeccable reporting, depth of analysis but most importantly stellar news judgement and news selection. The role of an editorial team in planning and presenting content was but obvious.

It's not the digital bit that I am wary about, but the social bit.

Social media not only makes us publishers of our content but also offers us more choices in terms of what we read. But our reading habits and information gathering skills again, sometimes, are limited by our awareness or the lack of it, exposure, biases and habits. We may not always make the best choices in what we read and sometimes, as I realized while reading the magazine on my flight back, it's good to have professionals to help keep our focus on topics that are important. We need our editors and reporters back and find a way to keep them at the job they do for us and not let the social media deluge take over completely.

The competitive noise of social media has its own place but is definitely not an answer to everything. I leave you with this editorial from the The Washington Post: The Dumbing of America, by Susan Jacoby that has interesting insights into how the proliferation of video content potentially affects how we make sense of our world.
"(We are)...in danger of losing our hard-won cultural capital to a virulent mixture of anti-intellectualism, anti-rationalism and low expectations."
--





Sunday

A communication approach for the United States in the Middle East


Reuters today filed a story with the headline: “Western embassies on alert as Muslim anger simmers over film”. As I read the news, picked up by all major newspapers of the world, my thoughts go back to the Arab Spring when it started. With the fall of dictators, there was hope all around. Finally, the Middle East seems to be opening up to newer possibilities. I remembered my college history lessons and felt that newer possibilities may not necessarily be what we think or want them to be. A year later, the mood has changed indeed, in US and also in the newly liberated and fledgling ‘democracies’ of Tunisia, Libya and Egypt.

The recent crisis has actually increased the importance of communications for the United States. It’s a new reality, an uncertain environment. The luxury of stable dictatorships to engage with is no longer there. Unpredictability will reign.

I believe communication and engagement efforts of United States should just focus on 3 things:


  1. Institutionalize internal ‘dialogue’ on foreign policy: Sun Tzu said, “Know your enemy and know yourself and you can fight a hundred battles without disaster”. Americans, for the power and influence they wield over the world, are surprisingly ill informed and inward looking. Maybe it results in situations where responsible exercise of influence becomes difficult. Maybe it’s time to institutionalise a process by which Americans realise the depth and breadth of their engagement across the world and what it means for the average American. It’s time the West learns to ‘make a point without making an enemy’.
  2. Do not roll back ‘engagement’: Policymakers should not operate under the premise that being democratic doesn’t mean a natural affinity to American values and way of life. Political systems are reflective of local milieu, and democracy in Middle East will look radically different from, say, in India or US. For example, India and US differ strongly on their approach to 'Freedom of Expression' but both are successful democracies and free societies. This calls for consistent monitoring of conversations and constant engagement The bad news is that in person engagement becomes tougher. The good news is that social media seems to work very well in the Middle East as demonstrated again by the crisis!
  3. Communicate ‘Access’ and ‘Proximity’: Explain to audiences how an open society enable access to free societies abroad, be it the West or United States, where Muslims have lived and done well. Create narratives for the ‘indivual’ and not ‘sermons’ for their ‘societies’ on how a partnership with the United States can better their lives.
What do you think?

Suggestions/Critiques welcome.

-- Madhur

Saturday

US Ambassador Nancy Powell's video introduction

The US embassy recently released  a video introduction of Ambassador Nancy J. Powell who replaces Timothy J. Roemer as the new US envoy to India. It is a pretty simple video but what's good is the simplicity,  personal touch and easy language. It seems to have captured the ambassador as 'a person' and not 'another official.' Given the fortress like presence of the US embassy in Delhi, this seems to be a sincere outreach to connect with Indian people ...even if its in the virtual world!

Apparently this video has been dubbed into 10 other Indian languages. The embassy was discussing ways to overcome the challenge that India's linguistic diversity presents to integrated communication efforts and going heavy on audio and video is a nice 'walk around.'




While I was not too sure if its standard practice in US embassies all over the world to introduce Ambassadors through such multimedia initiatives, fellow PD enthusiast, Akash in DC, (@akashhhhh) mined  six of those on YouTube. He shared the ambassador introduction in Russia with me,




This effort is interesting for the potential it has to bring foreign policy and related discussions down from the ivory towers. Timely, in  a world that is increasingly interconnected!

Suggestions/Critiques welcome.

-- Madhur

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